Fitting your Culture and Values
Executive Search for the FMCG sector
The issues of product and service innovation, and timely trade marketing activities are central challenges for Consumer Goods companies. Faced with a competitive and often saturated market, companies need pioneering and innovative strategies, led by ‘visionary and smart’ managers in terms of product, sales channels, and customer relationship.
The expansion of sales channels and methodologies, the ability to acquire and maintain a lasting relationship with the customer, and the need to enhance the shopping experience are all connected to the broader process of digitisation that is now affecting all markets across the board. The management personnel sought by the executive search for the FMCG sector must therefore combine digital skills with the more traditional skills of building and monitoring operations, from purchasing to after-sales, in order to ensure business development and increased commercial loyalty.